Reviews Pure Collection

Love cashmere? Looking to add some high-quality clothes to your wardrobe? Does Pure Collection have what you need? The boutique promises to provide you with the best cashmere, period. So is it the best cashmere? How up-do-date is Pure Collection with modern fashion? Are their products fairly priced or extremely expensive. Reviews on this website reveal the answers to these questions!

About Pure Collection

Pure Collection started in 2002 and was founded by Nick Falkingham and Adam Holdsworth. They wanted to provide the world’s best cashmere and published their first catalogue. In 2006, Pure Collection was launched in the US and one year later Pure Collection also started selling clothing that could complement its cashmere.

In 2011, boutiques were opened in York and Tunbridge Wells. A partnership with John Lewis brings Pure Collection products into 30 John Lewis stores. Sam Harrison became the CEO of Pure Collection in 2016 and a new look was introduced in 2017.

The cashmere comes from goat herders in Mongolia and Pure Collection maintains close contact with its herders. Overgrazing in the Mongolian grasslands can give rise to desertification. Pure Collection has therefore given the goat herders an incentive to use ecologically sustainable food.

It takes a lot of goats to make Pure Collection products. One Pure Collection sweater needs fibres from eight goats, while sweaters from other brands may only use half as many fibres. Pure Collection claims that this is what distinguishes their cashmere products from the rest.

Pure Collection’s business profits off the Mongolian grasslands, as that is where there cashmere comes from. To give back, they support the Christina Noble Children’s foundation (CNCF). This foundation promotes children’s rights in Mongolia by helping orphans, homeless and abandoned children.

This video shows how cashmere is made.


There are many different clothing items that you can purchase on Pure Collection, such as:

  • accessories
  • blouses
  • shirts
  • cardigans
  • dresses
  • footwear
  • jackets
  • coats
  • jewellery
  • ponchos
  • sweaters
  • jumpers
  • skirts
  • tops
  • T-shirts
  • trousers
  • jeans
  • menswear

If you specifically want cashmere fashion items, then you can get cashmere cardigans, sweaters and socks. On Pure Collection’s website, you can also look specifically for cashmere that is suitable for machine washing.

There are also different cashmere weights. You can get the super-light and soft featherweight cashmere, the luxurious and dense signature cashmere, the laid-back and relaxed gassato cashmere, and the new and resilient sempre cashmere.

Questions, concerns, comments and experiences

For information regarding delivery, size guides, returns and exchanges and privacy you can consult Pure Collection’s FAQ-page. Other means of getting in touch with customer care is to call 0844 848 1030 from 8am to 6am on weekdays, 9am to midnight on Saturdays and 10am to midnight on Sundays.

You can also e-mail Pure Collection by sending a message to Another way to connect with customer service is by post, using this address:

Pure Collection Ltd, Freepost RSJR-KZRY-RZSC, Mowbray House, Mowbray Square, Harrogate, HG1 5AU, England

It is also possible to leave a message on Pure Collection’s website, or to contact customer support via Facebook or Twitter.

Have you purchased Pure Collection’s clothes or cashmere? Are you satisfied? Would you recommend it to others? Let your story be heard by writing a review!

Pure Collection claims that it sells the best cashmere. Is this true? Find out by reading reviews, experiences, comments, opinions, complaints & more!

Pure Collection
Reviews, complaints and customer experiences (2)

50% Would buy here again!









All reviews

Read independant reviews, consumer experiences, feedback and complaints right here! Get to know the best shop place your (online) order. Everybody together now decides which shops are worthy and which aren't!

Cashmere Sweater exchange

Terrible customer service. I needed to exchange a sweater for a smaller size and although they tracked my return and found it was back with them 6 days previously, they failed to send me an e-mail to inform me of the received return and told me that in order to exchange it they would wait for 14 days and then the required size would probably be out of stock. What a ridiculous system. So they expect the customer to spend another £100 while waiting for a refund, not very satisfactory.

By: HELEN SLOAN25-01-2019
Would buy here again

High quality clothes

the best quality that you can ever get online, pure collection let you enjoy the feel of 100% pure clothes. i ordered the jacket and a shirt from here. and it was great beyond my expectations.

By: fynn Scott03-08-2017
Would buy here again

Write your own review about Pure Collection

Your review

Please enter your first and last name separated by a space (e.g. Jane Miller)