Sigma Sports5 reviews
This score is based on 5 genuine reviews submitted via BritainReviews since 2026.
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Watching the delivery date drift about was where my doubts started. I ordered a Specialized Sirrus 2.0 because the site showed it as available, so I assumed it was actually ready to go. Shortly afterwards I was told it would not even be built for several weeks. Not ideal, but I waited. Delivery then missed the arranged day, after I had changed plans twice to be at home, which was fairly irritating. When the bike finally turned up, it still needed assembling. I fitted the handlebars and left pedal without trouble. The right pedal would not thread properly and started catching at the top. The instructions specifically say not to force it, so I stopped straight away and contacted Sigma. I expected a simple fix or at least some help. Instead, I was told the bike was now considered damaged and replacement parts would cost me. That was the point any remaining benefit of the doubt disappeared. I followed their instructions exactly. I'd check what “available” means before ordering.
A costly disappointment
around half the spokes had loosened. It felt like the bike had either not been assembled carefully or had not received the checks I assumed it would get before collection. I started using it mainly for gravel rides, commuting and the occasional route along the river. At first I liked how it rode, so I was genuinely pleased when things seemed settled after the wheel issue. That did not last. Within a few months the bottom bracket and rear shock retaining bolt also needed attention. The warranty work left the bike unavailable for weeks, meaning repeated trips to the shop and extra petrol costs, without a loan bike or much acknowledgement of the inconvenience. The finish has been another let-down. Normal commuting has already produced chips and pale marks around the dropouts and frame; the paint just seems very thin. After roughly 16 months, I felt the bike had not delivered the quality its price suggests. What made it harder was the aftercare conversation, which came across as dismissive rather than helpful. I am grateful the warranty repairs were eventually completed, but overall it has been a frustrating experience, and I will look elsewhere next time.
A decent price, but the silence put me off
I bought a Cannondale hybrid during the January sale, mainly because the price was hard to ignore. I’d not used Sigma Sports before, so I was a bit cautious, but the bike showed as being available through their supplier and I assumed it would be straightforward enough.
A bike I barely got to ride
By the time summer arrived, the CAAD13 had become more of a warranty project than a bike. I bought it new from Sigma in October 2020, expecting the usual new-bike peace of mind. Instead, the frame paint started bubbling and, later on, the hydraulic brakes failed as well.
Fine Until Something Goes Wrong
The frustrating bit is that the bike itself was not the problem; it was everything that happened around the one missing part. I’d put together an order of roughly £3,000, including a bike and accessories, using my CycleScheme voucher. Most of it showed as available, while one component was listed as arriving in a few weeks. That sounded manageable at the time. I then got an email saying the bike build had been scheduled, with a delivery date attached, so naturally I assumed it was all moving along. That date passed quietly. No update, no explanation. When I contacted Sigma, I found out the outstanding component had been delayed. The rest of the order only went out after I’d chased them, which was disappointing, because splitting the shipment should really have been suggested from the outset. Then there was more waiting. Months, actually, without anyone getting in touch. I had to ask again for an update and was told the same part had moved back by another year. Supply delays happen, I get that, especially with bike components. What I struggle with is being left to discover every delay myself. Because the purchase was through CycleScheme, a straightforward refund apparently wasn’t possible. I was given £379 in shop credit instead. By then I’d also placed a separate cash order, and asked whether some of that credit could be refunded or applied to the newer purchase. I was told somebody would come back to me. Nobody did. After another couple of weeks, and another follow-up from me, I was told it could not be applied retrospectively after all. So I’m left with credit for things I neither need nor had planned to buy. The apologies were polite, but the practical help was pretty limited. Buying in-stock items may be fine, but I wouldn’t risk an item with an uncertain lead time, particularly through a voucher scheme. It’s a shame, as I expected much better after spending that amount, and I won’t be pointing my cycling mates their way.
About Sigma Sports
Sigma Sports is a British retailer specialising in cycling, running and triathlon products. Its range includes bicycles, components, clothing, footwear, helmets, accessories, sports technology and nutrition from various brands. The company serves road cyclists, mountain bikers, commuters, runners, swimmers and triathletes through its online shop and physical stores in England. It also provides bicycle servicing, repairs and fitting services at selected locations.
This information is based on publicly available data and is provided for orientation purposes only.
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Online shopping | Sport & Outdoor Reviews & Experiences
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Last update: October 2026
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